Colts Concept for Lucas Oil Stadium

I was commissioned to design several interactive displays for the new Lucas Oil stadium in Indianapolis, in conjunction with the Colts. It will also house MLS events and concerts, but my concentration area had to be on Lucas Oil. The first concept is to experience a drag race. To enclose the area I extruded a horseshoe from the floor up to 10′. The screen will be about a 280 degree fill of the room. Vents to spill out heat into the room along with smoke, scent too! The ground will vibrate to reinforce the power of the Drag Racers. Of course we can’t forget about the speaker system. On the exterior of the horseshoe it will hold a motorcycle game system in which each player can race each other. I left the concept monochromatic, because it is just in conceptual stage.